AXE launched their first line of women’s deodorant titled “Anarchy” at the National Women’s Republican Club in Manhattan this Tuesday night with dances choreographed by VMA Nominated choreographer Sheryl Murakami and a surprise performance by international hip hop star Fabolous. The first ever line of “For Her” scented sprays by the brand was a huge hit with Fabolous performing hits like “Say Aah” and “You be Killin’em” for the unsuspecting crowd of media and VIP”s.

Maria Menounos attended the launch party of the new Y&J jewelry collection, Y&J Multiplicity by Robert Verdi. The party took place at The Glasshouse this past Thursday night, November 17th. Maria joined many other celebs in attendance including, Kelly Rutherford, Hayden Panettiere and Kathy Griffith. Maria posed on the red carpet wearing jewelry by Y&J.

Our favorite beauty coach and weight-loss expert, Alicia Hunter, is featured in this week’s Star Magazine (Nov 21, 2011- on sale now!). Alicia gives her opinions and advice on featured celebrity bodies in the article, “What the Stars Really Weigh”. She weighs in (har har) on celebs like Blake Lively and Lady Gaga. Alicia approves of Blake Lively’s healthy weight and gives Lady Gaga advice to fix her slightly pudgy stomach. Grab the magazine to read more!

Last night, TR accompanied Nicky Hilton (socialite, designer, business woman etc) at the DL1961 Premium Denim Black & White party at Denim Habit in NYC.

The party was crowded with fashionably dressed attendants mingling and sipping on vodka cranberry cocktails. Nicky and TR prez Mike Heller stylishly rolled up to the event in a Rolls Royce as paparazzi tried to snag the perfect shot of Nicky entering the store. Nicky took a walk around DH admiring the awesome apparel, met with fans and party attendants and then went downstairs to the VIP room to party some more. Thanks, Nicky for coming out!

Nicky and Mike

Nicky Hilton

Nicky and Mike, again

Last Sunday, November 4th, Mario Lopez ran in the NYC Marathon. Sources say he goofed around a little…like when he showed off his salsa moves in the middle of the race. He eventually picked up the pace and finished in 4 hours and 20 minutes.  Congrats Mario!