Case Studies

Here’s how we helped
Il Makiage.

Deliverable

Il Makiage, one of the most prestigious makeup brands in Israel, partnered with Talent Resources' social media and influencer procurement teams to curate, create and implement their US influencer launch strategy throughout the summer of 2018.

Anastasia Karanikolaou 

7M

@stassiebaby

Sofia Richie

6.3M

@sofiarichie

an effort to make an immediate impact and generate consumer awareness, Talent Resources recommended that Il Makiage utilize a diverse array of today's most popular celebrities and sought after digital beauty influencers to promote the company's high maintenance values via their Instagram and Youtube platforms while employing Il Makiage's campaign taglines "Who wants to be low maintenance anyway?" and "I'm a High Maintenance B." Talent Resources devised an influencer strategy that would blitz the social media landscape during the brand's initial summer launch with over fifteen different influencers driving traffic to the Il Makiage e-commerce store as well as their various brick and mortar pop-up locations.

Estimated Impressions

Engagement

Total Video Views

Total Comments

Total Likes

Case Studies

Here’s how we helped
InMode.

Deliverable

Awareness

October is universally recognized as Breast Cancer Awareness Month throughout the world. In honor of those that have been affected by Breast Cancer, InMode, a leading global provider of innovative, energy based, minimally and non invasive aesthetic solutions called upon Talent Resources to secure a variety of influencers to help them in their mission to raise awareness for breast cancer research during the month of October.

Industry

Medical

Impressions

14,368,809

Kyle RIchards

2.8M Followers

@kylerichards18

4.8M Followers

October is universally recognized as Breast Cancer Awareness Month throughout the world. In honor of those that have been affected by Breast Cancer, InMode, a leading global provider of innovative, energy based, minimally and non invasive aesthetic solutions called upon Talent Resources to secure a variety of influencers to help them in their mission to raise awareness for breast cancer research during the month of October. InMode created their first annual #InformedByInMode Instagram Challenge to inform, educate and donate! All participating Talent was asked to "challenge" their friends and followers to wear pink and post their show of support for the challenge. Once the hashtag #informedbyinmode reached 100,000 cumulative likes from all posts that use the hashtag during the campaign, InMode donated to several reputable breast cancer research funds!

Campaign Impact

Il Makiage, one of the most prestigious makeup brands in Israel, partnered with Talent Resources' social media and influencer procurement teams to curate, create and implement their US influencer launch strategy throughout the summer of 2018.