A Facebook, Instagram, and Whatsapp outage lasted several hours on Monday morning, causing significant problems for businesses that rely...

Social media users are becoming increasingly fascinated with Instagram Stories as a more authentic and lesser filtered alternative to...

The world economy has changed over the last recent years, and this new kind of economy that is also known as the gig economy or on-demand...

Social media has become an increasingly relevant tool to use in marketing campaigns. Since the pandemic, people are spending more time...

While scrolling up and down of your social networks page, knowingly or unknowingly you have come across influencer marketing in one form...

An influencer is no longer a new or unknown term, especially if you are a part of the digital marketing world, but the same cannot be...

Every day, thousands of influencers take to their social media pages to show their thousands––or even millions––of followers their new...

Memories of the early days of the COVID-19 quarantine are littered with quirky comedic phrases and songs that dominate the video-based...

Fitness brands have a huge market, but conventional advertising will only be able to provide a limited reach and not a huge number of...

Quality, craftsmanship, exclusivity, and heritage are the major factors that make up a luxury brand. These brands have prestige and their...

Thinking about what an influencer marketing manager does? Here's everything you need to know about an influencer marketing manager.

In-house vs agency: which is best for influencer marketing? Check out our blog to discuss this in detail and understand what each option can

Influencer marketing has become one of the most popular marketing strategies today. Let us take a look at 10 benefits of influencer marketin

Influencer marketing is a very popular method used by brands to promote their business on social media and/or other networking sites. It...

Influencer marketing is a marketing strategy where businesses can collaborate with bloggers, vloggers, celebrities, and other popular...

How to identify what is the best social media channel for influencer marketing. Learn about Instagram, Facebook, YouTube, Twitch, & more to

As COVID-19 further accelerates digital growth, media companies focus on new features to keep up with ever-changing consumer demands....

Influencer marketing is the new-age marketing tool reaping the maximum benefits in terms of returns gained from investments. Influencer...

There is a phrase, “I do believe the modern sales leader has to be a marketer.” by an eminent business leader. Sales are the backbone of...

You are releasing a new product or service and want to market it using social media. It is not difficult, provided that you follow the...